(NewsUSA) – No matter your profession, you must act the salesperson. When you’re in a meeting, you’re selling your ideas. If you’re teaching, you’re selling concepts. At a job interview, you’re selling yourself.
At its core, selling — or the ability to persuade a group towards your point of view — is an essential skill in both life and business. In his latest book, “Pink Slip Proof: How to Control All Future Paychecks,” Paul J. Meyer says that all master salespeople possess certain traits in common. “When you look closely, it’s no secret how they arrived at their present income and position.”
Meyer suggests that Americans looking to become better salespeople should develop five basic abilities:
1. Become persuasive and convincing. All great leaders have the ability to convey their visions. Skilled salespeople use stories, dreams, color and humor to sway opinions.
2. Focus on service. It doesn’t matter if you’re a barista, an accountant or a salesperson — you can’t succeed if people don’t want to work with you. All master salespeople act upon a variation of the Golden Rule, “Serve others as you would like to be served.” Create one happy customer, and you’ll likely find more through referrals and word-of-mouth advertising.
3. Be honest and dependable. If you don’t build trust, you’ll close more doors than you open. No one wants to work with someone who’s a known two-face. Be honest, responsible and dependable in all of your dealings.
4. Learn to self-motivate. No matter their circumstances, master salespeople stay confident and focused on their goals. “Self motivation requires the development of inner strength, conscious willpower, overwhelming desire and the determination to reach any goal you personally want to achieve,” says Meyer.
5. Love people. You need to care about your clients and co-workers to build the relationships that lead to success. Think about the little things that concern others, not just the big problems that need to be addressed. “The best salespeople always care about their clients,” says Meyer. “They genuinely want to leave them better off than they found them.”
August 19, 2012 //
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